|Search Engine Optimization (SEO)
- the practice of creating or altering a web page so that it does well in the organic (natural) listing of search engines.
There are many well-qualified Web Development Companies that can build a terrific looking web site that will showcase your company in a very professional manner. Today, if your site is not found for searches that specifically identify what you do then your professional looking web site is going to impress no one other than your employees and existing customers.
Additionally, today, if your web site does not intercept searches that define what you do you are losing business to competitors whose sites do.
Entering into a Web Development relationship with a company that does not live and breathe Search Engine Optimization is a mistake and not a small one either. The Search Engines have rules for determining relevancy and placement on their results pages. These rules are called algorithms. The algorithms are involved and they change frequently.
Industry Online is an Internet Marketing Firm that specializes in SEO. One of our unique strenths revolves around a concept called Content Optimization. We've deveopled a proprietary platform (Navigator) that enables us to offer you a distinct advantage with respect to your search engine exposure.
Every web page we have ever touched has been developed with SEO in mind. It is our belief that a nice looking page that is not found is a waste of money.